Search Engine Optimization (SEO)
What is SEO?
Have you ever searched for your business on google using keywords your customers would associate with you and found your website on the 3rd or 4th page? Obviously that isn’t where you want to be and that’s where a good Search Engine Optimization (SEO) strategy can help.
That’s where we can help. As marketing continues to evolve, having a strong online presence has become more and more critical. In fact, approximately 63% of searchers will click on one of the top 3 search results. This means that if your business isn’t showing near the top it’s very likely that you will be overlooked regardless of the quality of your product or service.
Google My Business
What is our approach?
Audit – SEO is an important part of any companies marketing strategy and we take it very seriously. We will start with an audit of your website and SEO and take note of any sore points.
Strategy – Next, we will look at our audit results and build out a strategy consisting of both on-site and off-site SEO components.
On-site optimization – takes into account the structure and more technical back end of your website. This includes ensuring that things like your page’s titles, tags, and content are optimized for the keywords relating to your business.
Off-site SEO – involves networking and building quality backlinks. Backlinks are links to your website or content from an external source. For local businesses’ we also review Google My Business and other public directories to ensure that it is optimized and properly displaying the correct information..
If you’re ready to improve your search engine presence or want to discuss more about SEO, connect with us today. We’d love to grab a coffee and chat!
Google My Business
of Google web searches come from mobile devices
of consumers use Google searches to find a store in the local area
of people will not visit the second page of search results
Let’s talk digital ads.
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